WHY IT MATTERS NOW

Buyers are moving fast, often making decisions with limited vendor interaction and increasingly relying on AI-powered agents (Agentic Buying) to screen content.

• If your narrative doesn’t connect clearly with buyer priorities, you risk being filtered out before conversations even begin.

• Internally developed narratives are especially vulnerable: too much consensus-building, too little differentiation, and messages shaped more by politics than by buyers.

What’s at stake? Wasted launch investments, weaker campaigns, confused sales teams, and lost ground to competitors who tell their story better.

WHAT YOU GAIN

This program is designed to refine and accelerate a narrative you’ve already started. Instead of beginning from a blank page, we take your draft and shape it into something that is sharper, clearer, and ready to win.

You’ll walk away with:

• A refined strategic narrative framework — aligned to market realities and buyer needs.

• A long-form narrative story (2–3 pages) polished for clarity, persuasion, and competitive differentiation.

• A set of message element recommendations (taglines, positioning statements, buyer-specific benefits, calls-to-action) that are immediately actionable.

• Insights into competitive positioning and where your narrative risks falling short against key rivals.

The outcome: a narrative that’s not just “good enough” for internal approval, but compelling enough to win with buyers and hold up under agentic buying evaluation.

WHAT’S INCLUDED

Your refined narrative and recommendations are delivered via a professional PDF report via the portal:

• Strategic analysis of your draft narrative and supporting materials

• Narrative framework refinement

• Buyer-focused story (2–3 pages)

• Competitive narrative insights (vs. 1–2 competitors)

• Recommendations for updated message elements

• Implementation roadmap for rolling the refined narrative into campaigns, sales, and content

• Kickoff and review sessions with Rebecca

WHO IT’S FOR

The Accelerator is ideal for leaders who already have a draft narrative but know it’s not ready for prime time:

• CMOs and marketing executives under pressure to launch campaigns quickly

• Product marketing leaders shaping narratives for new products, features, or go-to-market plays

• SMB leaders and founders who drafted their story internally and need expert refinement

• Demand gen managers who need messaging that actually drives buyer action

UNMATCHED VALUE

In past roles, I’ve seen narrative development projects take 2–6 months and still stall under the weight of internal politics. The result? Narratives that lack differentiation, use too much jargon, or fail to land with buyers.

The Accelerator solves this by combining:

• 20+ years of messaging expertise

• AI-accelerated analysis to stress-test narratives against buyer and competitive signals

• A streamlined process that turns your draft into a compelling story in days, not months

At $5,000–$6,000, this is a fast, focused investment that protects your bigger spend — on launches, campaigns, and sales enablement — from falling flat due to weak messaging.

GIVE YOUR TEAM THE CLARITY, CONFIDENCE, AND COMPETITIVE EDGE TO WIN MORE DEALS.